Advertise With MSCPA!
If you want to reach more than 8,000 CPAs in Missouri, then your message belongs in The ASSET, on MSCPA's website, and in our online newsletters.
THE ASSET
The ASSET is the official publication of the Missouri Society of CPAs and is published bi-monthly. The ASSET is circulated statewide to a large, yet select list of subscribers, which includes CPAs in public practice, industry, education, & government. Top business owners and decision-makers are key readers of The ASSET.
The ASSET contains valuable news and articles regarding the most updated information with respect to the CPA profession and MSCPA members, as well as society news and MSCPA events.
Digital Edition
In addition to the more than 8,000 subscribers to the ASSET, you receive increased visibility with the digital editions of the ASSET, which are emailed to subscribers. The digital editions also include live links to your websites and emails listed in your ads.
MSCPA Website
The MSCPA website at www.mocpa.org is a popular resource among our CPA members. The site is continuously updated with news, events, blog submissions, and podcasts. Most of our event registration takes place on our website, as well as a majority of our CPE registrations.
MSCPA Online Newsletters
The MSCPA Online Newsletters are published weekly and serve as timely and relevant sources of information on both the CPA profession and events and activities within the MSCPA. Each Tuesday, MSCPA members receive newsletters via e-mail. They contain news and alerts on regulatory issues, business tips, upcoming events, and much more!
MSCPA members may receive one, two, or all three of MSCPA's online newsletters. The three newsletters are:
- CPAs in Public Practice E-News
- CPAs in Business & Industry E-News
- Young Professionals E-News
To discuss all advertising opportunities, please contact:
Steve Peirick
Missouri Society of CPAs
540 Maryville Centre Dr., Ste. 200
St. Louis, MO 63141
Phone: 314/997-7966
Toll Free: 800/264-7966
Fax: 314/997-2592
speirick@mocpa.org
ASSET Display Advertising Rates
COLOR
| Size | 1X | 3X | 6X |
| Full Page | $1,719.00 | $1,477.00 | $1,305.00 |
| 1/2 Page | $933.00 | $864.00 | $811.00 |
| 1/4 Page | $710.00 | $595.00 | $535.00 |
BLACK & WHITE SPACE
| Size | 1X | 3X | 6X |
| Full Page | $1,030.00 | $876.00 | $824.00 |
| 1/2 Page | $503.00 | $485.00 | $450.00 |
| 1/4 Page | $287.00 | $269.00 | $230.00 |
*Add $300 for each additional spot color
COVERS
| Location | 1X | 3X | 6X |
| Back Cover | $2,066.00 | $1,809.00 | $1,603.00 |
| Inside Front | $1,805.00 | $1,628.00 | $1,435.00 |
| Inside Back | $1,752.00 | $1,556.00 | $1,347.00 |
*All covers must be 4-color/CMYK process
ASSET & MSCPA Online Classified Advertising
Asset Magazine
$70 (1-25) words; $.99 each additional word thereafter, 25 percent discount for MSCPA members. Classified ads also appear on the website for two months.
Online Only
$55 (1-25) words; $.99 each additional word thereafter, 25 percent discount for MSCPA members. Ads are posted every Monday morning. Copy and payment must be received by Friday to be posted on Monday. Ads will remain on the site for two months. (Ad can be removed at your request before the end of the two-month period, but the fee will not change.)
To view the current classified ads, click here.
Questions can be directed to Ryan Morris at 314/997-7966 or by e-mail at rmorris@mocpa.org.
Online Newsletter Advertising
Reach Missouri CPAs through bi-weekly online newsletters!
Online Newsletter Advertising (exclusive to one advertiser per newsletter, per month)
- $400 per month per newsletter (ad will appear in two issues) or $1000 for three months (ad will appear in six issues) or $4000 for one year (ad will appear in twenty issues)
- Exclusive! Limit of one advertiser per month/three-month time frame/year
- Ad will appear at the top of the right hand side of the newsletter, right below the masthead.
- Pricing includes your advertisement and a link to your website
- You may advertise in one, two, or all three of the MSCPA online newsletters, including the CPAs In Public Practice E-News (published the 1st and 3rd Tuesday of every month), the CPAs In Business & Industry E-News (published the 2nd and 4th Tuesday of each month), and the Young Professionals E-News (published the 2nd and 4th Tuesday of each month)
SUBMITTING A NEWSLETTER AD
- Your ad must arrive at MSCPA in a format ready to be placed on the newsletters.
- No larger than 234 w x 126 h pixels
- Low-resolution file provided in .jpg or .gif format
- Received by the society via email to speirick@mocpa.org
- Advertisement design assistance available for time and materials
BILLING
- Ads will be placed in the newsletters within three days of receipt
- Payment is due before the ad will be displayed
- Payments may be made by check or credit card
CONDITIONS
- The MSCPA will not post any ads with reference to race, gender, nationality, religion and/or ethnicity. Society staff reserves the right to omit ads not in compliance with MSCPA advertising policies.
- All ads are subject to approval and cannot be canceled after acceptance
- There are no refunds for newsletter advertisements
- Ad spaces are available on a first-come, first-served basis
CONTACT
To place your ad in MSCPA's online newsletters, contact Steve Peirick at speirick@mocpa.org or 800.264.7966.
OTHER INFORMATION REGARDING ADVERTISING WITH THE MSCPA
Positions
Guaranteed Position 15 percent*
(*Percentage of Black & White Space Rate)
Cancellations
Ads canceled after space reservation deadlines will be billed at 100 percent.
Revisions
MSCPA will be happy to work with you in preparing your ad. Rates quoted on request.
Mechanical Specifications
Click here for mechanical specifications for ASSET Display Advertising.
Deadlines
Please contact MSCPA at 314/997-7966 for issue deadlines. Editorial topics or ideas can be discussed by contacting the MSCPA Marketing & Communications Department at 314/997-7966.
Commissions & Billing
Standard 15 percent commission is paid to recognized advertising agencies. "In-House" agencies do not qualify for commissions unless they serve at least two clients not related to their parent company in any respect. Billing is net 30 days and payable directly to the Missouri Society of CPAs.
Shipping
All correspondence, insertion orders and printing materials should be addressed to:
Steve Peirick
Missouri Society of CPAs
540 Maryville Centre Dr., Ste. 200
St. Louis, MO 63141
Phone: 314/997-7966
Toll Free: 800/264-7966
Fax: 314/997-2592
speirick@mocpa.org
Disclaimer
The ASSET is the official magazine of The Missouri Society of CPAs. Its purpose is to serve as the primary news and information vehicle for the more than 8,000 CPA members and professional affiliates. Statements of fact and opinions are the authors' responsibility alone and do not imply an opinion or endorsement on the part of MSCPA's executive board or members. The materials and information contained within The ASSET are offered as information only and not as practice, financial, accounting, legal, or other professional advice. Readers are strongly encouraged to consult with an appropriate professional advisor before acting on the information contained in this publication.
It is MSCPA's policy not to knowingly accept advertising that discriminates on the basis of race, religion, sex, age, or origin. MSCPA reserves the right to reject paid advertising that does not meet The ASSET's qualifications, competes with a service or benefit provided by MSCPA, or that may detract from its professional and ethical standards.
MSCPA does not necessarily endorse the non-society resources, services or products that may appear or be referenced within The ASSET, and makes no representation or warranties about the products or services they may provide or their accuracy or claims.
MSCPA does not guarantee delivery dates for The ASSET. MSCPA disclaims all warranties, express or implied and assumes no responsibility whatsoever for damages incurred as a result of delays in delivering The ASSET.